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Palm Inc.

Company

Palm, Inc. is a leader in mobile computing and strives to put the power of computing in people’s hands so they can access and share their most important information.

Challenge

Providing rich product usage information to Treo Smartphone owners so that using all of the features and functionality is easy and quick.

Solution

Produce a series of books in a small format that is similar in size to the phone itself. The books were organized around typical activities such as using the call log to manage missed calls or beaming your business card rather than categories of functions. This makes the book a simple reference that you can pick up, read a page or two on a specific function and tuck it away again for later. You don’t have to read it front to back in advance of questions. The series was co-published by Palm and Peachpit Press, but available through a variety of outlets. Ames + Eames handled the entire project from concept through execution and delivery over the course of 5 years and 8 titles.